How a long fruitful collaboration gives birth to a WOW result
Thanks to a long collaboration with the first independent oil trader in the Russian Federation, we were able to develop a corporate identity, brandbook and visual communication strategy for Petroleum Trading.
The logo represents 9 dots symbolizing 4 directions of light and 5 values of the company.
Creatives and animation artists have created a video clip telling about the corporate identity and values of the company.
We have fixed all the rules for using corporate identity in a document (brandbook).
Website
The concept of an interactive information website of the company was developed.
Information bot
We have developed an information telegram bot that calculates prices for petroleum products with delivery to any desired point in the Russian Federation. We have developed a presentation video for the bot.
Rebranding 2022
Since 2022, the Petroleum Trading company has been called PROLEUM. The company becomes a holding company (ecosystem of products) of several companies. In this regard, the logo was changed, preserving the entire corporate identity.
The website of the PROLUM platform
The promo site of the PROLEUM platform has been developed.
The PROLUM FUTURE mobile app
A user interface has been developed for a mobile application for trading petroleum products on the futures market of the SpBSMTP. The application allows private investors to purchase futures for petroleum products and Sushi.
Market Monitor
The Analytical Terminal Market Monitor web application has been developed, which allows you to receive data from trading on the St. Petersburg Commodity Exchange in the petroleum products section and, based on them, provide Analytics on the Russian petroleum products market.
