WTCC race livery and team identity
A race livery for the LADA Priora of the LADA Sport team in the 2009 FIA World Touring Car Championship (WTCC). We went from sketches and color options to the approved design and photorealistic 3D renders, drew the WTCC LADA PRIORA emblem, from the first rough drafts to the final version, and then watched the cars race in that livery.
The livery grew into a full set of team graphics: truck livery, A2 posters, driver postcards, 80×200 banners, flags, a folder, a notebook, a presentation template and a 3D driver character.